HanesBrands (NYSE: HBI) is a global leader in manufacturing basics and innerwear brands that are synonymous with comfort, quality, and value, and have been trusted by consumers around the world for generations. Among the company’s iconic brands are Hanes, the leading basic apparel brand in the U.S.; Bonds, an Australian staple since 1915 that is setting new standards for design and innovation; Maidenform, America’s number one shapewear brand; and Bali, America’s number one national bra brand in the U.S. HBI owns the majority of its worldwide manufacturing facilities and has built a strong reputation for workplace quality and ethical business practices.
HBI employs 48,000 associates in approximately 30 countries. Unlike most apparel companies, more than 70% of the apparel HBI sells is manufactured in its own facilities or those of dedicated contractors. Owning the majority of its supply chain not only impacts cost, scale and flexibility, but also the ability to adhere to best-in-class workplace and sustainability practices.
HBI earned a peer-leading A- score in both the 2023 CDP Climate Change Report and the 2023 CDP Water Security Report, placing the company at the top of a list of nearly 15,000 companies rated. HBI has received either the U.S. Environmental Protection Agency Energy Star Sustained Excellence Award or Partner of the Year Award for 14 consecutive years.
HBI approaches sustainability from a broad, holistic perspective and focus efforts in areas addressed by the United Nations’ Sustainable Development Goals under three pillars: People, Planet and Product. Read more about how HBI is creating a more comfortable world for every body at www.hbisustains.com.
Key Facts
- Net Sales (2020): $6.7 billion (No. 432 on Fortune 500 List)
- Approximately 51,000 associates in 32 countries
- Headquarters: Winston-Salem, North Carolina, U.S.
- Publicly traded on the New York Stock Exchange as “HBI”
- Chief Executive Officer: Stephen B. Bratspies
- Corporate website: www.Hanes.com/corporate
- Corporate Social Responsibility website: www.HBISustains.com
World-Class Supply Chain
- By owning the majority of its supply chain, the company enjoys a competitive advantage in terms of cost, scale, flexibility and compliance with best-in-class management practices.
- The company operates a balanced supply chain across hemispheres, including fabric production, cut parts and sewing.
- Americas/Caribbean
- Dominican Republic, El Salvador and Honduras: underwear, intimates, socks, hosiery and activewear.
- Asia
- Indonesia, Philippines, Thailand and Vietnam: underwear and intimates.
- United States: socks, hosiery and specialty fabrics.
Acquisitions
HanesBrands has made seven acquisitions of commercial apparel companies since 2010.
- 2010 – Acquired Gear for Sports, a leading producer and seller of licensed logo apparel in collegiate bookstores in the U.S.
- 2013 – Acquired Maidenform Brands, a leading seller of bras, shapewear and panties.
- 2014 – Acquired DBApparel (Hanes Europe Innerwear), a leading seller of bras, hosiery and underwear under brands, including DIM, Abanderado, Nur Die/Nur Der, Playtex and Wonderbra.
- 2015 – Acquired Knights Apparel, a leading seller of licensed collegiate logo apparel in the mass - retail channel.
- 2016 – Acquired Pacific Brands (Hanes Australasia), a leading marketer of bras, panties, underwear, babywear, and socks in Australia, New Zealand, and elsewhere, under a portfolio of leading brands, including Bonds, Berlei and Sheridan.
- 2016 – Acquired Champion Europe, which owns the trademark for the Champion brand in Europe, Middle East and Africa.
- 2016 – Acquired GTM Sportswear, a leading seller in custom decorated teamwear and fanwear in the high school channel.
- 2017 – Acquired Alternative Apparel, a better basics lifestyle brand that sells T-shirts, fleece and
other tops and bottoms.
- 2018 – Bras N Things, a leading seller of proprietary bras, panties and lingerie sets in Australia
online and through retail stores. Also operates stores in New Zealand and South Africa.
Hanes
Hanes is America’s No. 1 apparel brand, found in 9 out of 10 American households, and is sold internationally including in Canada, Mexico, Japan and Philippines. Hanes gave birth to the great American T-shirt. Other products include men’s underwear, kids’ underwear, bras, panties, socks, T-shirts, fleece and sheer hosiery. Innovations include Tagless, ComfortBlend, X-Temp, Fresh IQ and ComfortFlex Fit. www.hanes.com
Maidenform
An intimate apparel leader since 1921, Maidenform offers comfortable, stylish and innovative bras, panties and shapewear to women with an active lifestyle, a sense of style, and an appreciation for the way they look.
Bali
Bali is the No. 1 department store bra brand in the United States and also sells panties and shapewear. Bali and Playtex brands, now use four or five Smart Size seamless bra sizes to replace up to 16 traditional sizes. https://www.onehanesplace.com/comfortrevolution
Playtex
The iconic Playtex brand is America’s No. 1 plus/full-figure bra brand. www.playtexfits.com
Just My Size
Plus-size apparel available at Walmart, HanesBrands outlet stores and websites. JMS, Bali and Playtex innovation includes ComfortFlex Fit bras with Smart Size technology that replaces the need for complex cup-and-band sizing. www.justmysize.com
Wonderbra
Founded in Canada in 1939, Wonderbra is Canada’s largest bra brand and leading seller of push-up styles in the United Kingdom, Europe and South Korea. www.wonderbra.ca
Bonds
An iconic century-old brand, Bonds holds the No. 1 market share for men’s, women’s, and children’s underwear, babywear and socks in Australia. Bonds is also a leading seller in bras, activewear T-shirts and fleece. www.bonds.com.au
Bras N Things
A leading seller of proprietary bras, panties and lingerie sets in Australia online and through retail stores. Also operates stores in New Zealand and South Africa. www.brasnthings.com