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Second Annual National Legwear Day Kicks off Fall Season with Style

Tuesday, September 18, 2018 11:46 am EDT
Second Annual National Legwear Day Kicks off Fall Season with Style

HanesBrands Encourages Legwear Lovers to Showcase Personal Style with their Favorite Sheers, Tights, Leggings, Anklets or Socks on Sept. 22

Join @HanesBrands in the #NationalLegwearDay celebration on Sept. 22 by rocking the sheers, tights, leggings, anklets or socks that showcase your personal style. #MyStyleKick

WINSTON-SALEM, N.C.--(BUSINESS WIRE)--Hanes Hosiery, the No. 1 seller of women’s sheer hosiery in the United States, wants everyone to take their style to new “tights” on Sept. 22 during the second annual National Legwear Day.

Hanes Hosiery is part of HanesBrands, a leading global manufacturer of legwear. The company founded and launched National Legwear Day, officially sanctioned by the National Day Calendar, in 2017 to celebrate one of the season’s top fashion staples.

Legwear – from tights to socks – is a versatile fall favorite and an affordable accessory that can instantly add personality and polish to any outfit for both women and men, according to Cathleen Moxham, HanesBrands’ director of legwear design and merchandising.

“Stylish black tights or a pop of bright color from socks can make anyone feel ‘put together’ and more confident,” Moxham said. “Likewise, a fun fishnet or dramatic pattern on socks can remix an outfit and change your perspective. We hope everyone will challenge themselves to try a new legwear style, color or pattern on National Legwear Day.”

Hanes Hosiery is encouraging everyone to join the celebration by snapping a selfie of new or favorite looks incorporating legwear and posting it on social media with the hashtags #NationalLegwearDay and #MyStyleKick.

Legwear lovers can also take advantage of special National Legwear Day savings at:

  • OneHanesPlace, Hanes and JustMySize: Buy one pair of hosiery or tights, get one free;
  • Target: 15 percent off L’eggs and Hanes hosiery via Cartwheel from Sept. 19-22; and,
  • Macy’s.com: Buy three packages of Hanes hosiery or tights, get one free Sept. 21-22.

Legwear continues to be a fashion essential in the majority of women’s closets, according to HanesBrands market research. A recent survey found that 84 percent of women own leggings, 65 percent own tights and 61 percent own sheer tights or pantyhose.

Hanes Hosiery
Hanes Hosiery, the No. 1 seller of women’s sheer hosiery in the United States, is sold at major retailers nationwide. The Hanes Hosiery assortment includes sheers, thigh highs, tights, leggings, trouser socks and foot covers. With its innovative design and superior fit, Hanes Hosiery has a long history of offering the best in comfort and a flattering appearance. Hanes Hosiery lines include Silk Reflections, Absolutely Ultra Sheer, Alive, PowerShapers, Hanes Plus, Perfect Nudes, Perfect Tights, and Hanes Curves. For additional information, visit www.HanesHosiery.com and connect with Hanes Hosiery on Twitter (@HanesHosiery) and Facebook (www.facebook.com/haneshosiery).

HanesBrands
HanesBrands is a socially responsible leading marketer of everyday basic innerwear and activewear apparel in the Americas, Europe, Australia and Asia-Pacific. The company markets T-shirts, bras, panties, shapewear, underwear, socks, hosiery, and activewear under some of the world’s strongest apparel brands, including Hanes, Champion, Maidenform, DIM, Bali, Playtex, Bonds, JMS/Just My Size, Nur Die/Nur Der, L’eggs, Lovable, Wonderbra, Berlei, Alternative, Gear for Sports, and Bras N Things. More information about the company and its award-winning corporate social responsibility initiatives may be found at www.Hanes.com/corporate. Visit our newsroom at https://newsroom.hanesbrands.com/. Connect with HanesBrands via social media on Twitter (@HanesBrands) and Facebook (www.facebook.com/hanesbrandsinc).

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Contact:

HanesBrands
Carole Crosslin, 336-671-3704
or
Hanes Hosiery
Ann Clepper, 336-519-2696

contacts
  • HanesBrands

    1000 E. Hanes Mill Road

    Winston-Salem, NC 27105

    (336) 519-8080

  • News Media Contacts:

HanesBrands is an Energy Star partner and the only apparel company to earn sustained excellence honors.